The Rebekah Panepinto Project

The Power of Women in Tech: Breaking Barriers & Building the Future with Cydni Tetro

Episode Notes

In this conversation, Cydni Tetro shares her journey in technology, her experiences at Disney, and her commitment to empowering women in tech. She discusses the balance between innovation and tradition, the importance of empathy in business, and the evolving landscape of customer experience post-COVID. Cydni emphasizes the need for IT organizations to transform their branding and approach to become drivers of innovation rather than cost centers. She also highlights her work with the Women Tech Council, aiming to increase female representation in technology and leadership roles.

Takeaways

• Cydni emphasizes the importance of deep knowledge in technology and customer understanding.
• Innovation must balance with tradition to maintain brand loyalty.
• Storytelling is crucial for creating lasting connections with audiences.
• Empathy in business is essential for understanding customer needs and driving success.
• IT organizations need to shift from being seen as cost centers to innovation drivers.
• Empowering women in tech leads to better problem-solving and business outcomes.

Chapters

• 00:00 - Introduction to Cydni Tetro: A Career in Tech  
• 02:48 - Innovating at Disney: The Magic Band Experience  
• 06:36 - Balancing Innovation and Tradition at Disney  
• 10:58 - The Art of Storytelling in Brand Longevity  
• 15:34 - Empathy in Business: Making Customers the Heroes  
• 21:22 - The Role of Customer Experience  
• 22:01 - Transforming IT Organizations  
• 31:09 - Empowering Women in Technology